Engineering &
Technical Capability
From concept sketch to finished piece — our in-house engineering team handles every technical challenge so you don't have to.
What We Mean by Engineering
We don't just build — we solve.
Most furniture manufacturers work from finished drawings. We work from ideas. Our engineering team takes briefs at any stage — a napkin sketch, a reference image, a broken sample — and develops it into a production-ready specification.
This is what separates a workshop from a manufacturer.
Design Development
We accept any input format — sketch, photo, physical sample, or CAD file. Our team produces detailed technical drawings before production begins.
Prototype & Approval
A physical prototype is built and reviewed before committing to any production run. No piece goes to production without client sign-off.
Full In-House Production
Every stage — frame, foam, upholstery, finishing — is completed under one roof in Semarang. Complete quality control at every step.
Est. 2012
300+ skilled craftsmen. 100% in-house.
Semarang
Indonesia's finest furniture engineering facility.
What can we
help you
achieve?
Whether you're a designer with a concept, a developer with a contract, or a homeowner with an idea — we have the capability to bring it to life. Send us your brief in any format and we'll respond within one working day.
Send Your BriefCore Capabilities
What our team can do.
Frame Engineering
Hardwood, engineered timber, and metal frames designed for structural integrity and long-term use.
Learn More →Foam & Comfort
Multi-layer foam specifications selected per application — dining, lounge, contract, or outdoor grade.
Learn More →Upholstery
COM/COL accepted. We advise on material suitability, wear ratings, and finishing options for every project.
Learn More →CAD & Prototyping
From sketch to 3D model to physical sample — we develop your concept into a production-ready specification.
Learn More →Quality & Compliance
Production managed against BIFMA and BS EN standards on request. Full in-house QC before every shipment.
Learn More →Export & Logistics
We handle packing specifications, export documentation, and container booking for international clients.
Learn More →How It Works
From brief to delivery.
A typical custom project follows these five stages. We give you an honest timeline at the brief stage — no surprises.
Brief
Share your concept in any format. We ask questions, clarify requirements, and confirm scope within one working day.
Day 1–3Technical Drawing
Dimensioned drawings and 3D renders produced for your review. We iterate until the design is technically and visually correct.
Day 4–10Prototype
A single physical sample is built and photographed. International clients can request the prototype be shipped for hands-on review.
Day 11–25Production
Full production run begins once the prototype is approved. Each unit is QC-checked against the approved sample before packing.
Day 26 onwardDelivery
Packed and loaded to your specification — flat-pack, fully assembled, or room-ready. Export documentation handled on request.
Per scheduleMaterials We Work With
No brief is out of scope.
Timber
Teak, oak, beech, rubberwood, engineered timber, plywood. Kiln-dried and graded on arrival.
Metal
Steel subframes, cast iron feet, brass fittings. Powder-coated or brushed finishes.
Foam & Filling
High-resilience foam, memory foam, latex, polyester fibre, down and feather, reconstituted foam.
Fabric & Leather
COM/COL accepted. We also source performance fabrics, velvets, bouclés, and full-grain leathers.
Hardware
Chair glides, casters, swivel mechanisms, reclining mechanisms, stackable frames, linking systems.
Finishing
Stain, lacquer, oil, wax, white-glove polishing, distressed and aged finishes. All applied in-house.
Frequently Asked
FAQ
Any format works — a photo on your phone, a hand sketch, a CAD file, a PDF drawing, a physical sample, or even a verbal description. We have worked from all of these. The more detail you can share, the faster we can respond with a technical assessment.
There is no fixed minimum. For residential clients, we regularly produce single pieces. For commercial and hospitality clients, larger runs are more economical but not required. We will advise on the most cost-effective approach for your volume at the brief stage.
Yes. We accept COM (Customer's Own Material) and COL (Customer's Own Leather). We advise on the quantity required based on your specification and the cut plan. We can also source from our own supplier network if you prefer.
From brief to prototype approval is typically 3–4 weeks. Production lead time depends on volume and complexity — we will give you an honest schedule at the brief stage. We do not quote lead times we cannot meet.
Yes. We can handle packing specifications, export documentation, phytosanitary certificates, and container booking for international clients. We work with a network of freight forwarders and can advise on the most efficient shipping method for your order.